FAVR is the leading platform in the premium eyewear segment. As a premium optician, you benefit on two levels – with maximum visibility towards new customers and with modern tools for your own website.
Present yourself as a top optician on the largest premium eyewear platform – where discerning customers search.
Brand profiles, photos, videos, news and logos fully automated into your website – always current, without effort.
90% of customers search online before purchasing – and find you on FAVR.
Best Google rankings for high-value keywords.
Customers specifically search for opticians for their brand.
Every day, new customers visit FAVR looking for their favourite eyewear.
Message, call or appointment – directly with you.
With photos, brands and a link to your website – good for your SEO.
Statistics on brand and product interest.
Offer your website visitors state-of-the-art inspiration. Automatically updated – without any maintenance effort.
Integrate once – no technical know-how required.
New photos, videos, news, logos and products are automatically synchronised.
Modules adapt to your website design.
Customers stay within your website environment.
Product inspiration directly with you – no bounce.
Which brands & products perform best?
The first month of every premium package is free. Cancel anytime.
| RECOMMENDED | |||
|
BASIC
Manage your content and be found by high-quality consumers.
Free
|
PREMIUM
Everything in Basic, plus your own profile and better visibility on FAVR.
19 €
|
PREMIUM PLUS
Everything in Premium, plus better placement, appointment booking & SPECTR subscription.
49 €
|
PREMIUM PRO
Everything in PREMIUM PLUS, plus top position on FAVR and all website modules.
79 €
|
| ON FAVR | ON FAVR | ON FAVR | ON FAVR |
|
|
|
|
| OWN WEBSITE | OWN WEBSITE | OWN WEBSITE | OWN WEBSITE |
|
|
|
|
| REGISTER NOW | FREE TRIAL | FREE TRIAL | FREE TRIAL |
| Feature | BASIC | PREMIUM | PLUS | PRO |
|---|---|---|---|---|
| General Features | ||||
| Contact & Brand Portfolio | ✓ | ✓ | ✓ | ✓ |
| Own profile page & website link | – | ✓ | ✓ | ✓ |
| Priority customer enquiries | 15 Min. | 15 Min. | 30 Min. | 30 Min. |
| Favourite brands | Random | Random | Free choice | Free choice |
| Appointment booking tool | – | – | ✓ | ✓ |
| Visibility in Store Finder | ||||
| Position in Store Finder | Normal | Top-3 | Top-2 | Top-1 |
| Top-1 within 25 km radius | – | – | – | ✓ |
| Top 10 overview pages | – | – | – | ✓ |
| SPECTR Magazine subscription | – | – | ✓ | ✓ |
| FAVR content for your website | ||||
| Logo Wall & Logo Slider | ✓ | ✓ | ✓ | ✓ |
| Brand Slider | – | – | – | ✓ |
| Brand Wall | – | – | – | ✓ |
| News Slider | – | – | – | ✓ |
| Product Wall | – | – | – | ✓ |
Five flexible building blocks that bring your website to life – fully automated, always up to date, no design or programming skills needed.






Congratulations. You can use all Smart Content Modules immediately at no extra cost. Log into your profile and generate the embed codes there.
SET UP NOWLog into your profile to book PREMIUM PRO. If you already have Premium or PREMIUM PLUS, you can upgrade directly there.
LOG IN & UPGRADE →First register at FAVR. If your profile isn't listed yet, you can request a profile entry. After we've set it up, book PREMIUM PRO and embed the Smart Content Modules.
REGISTER NOW →Don't just want Smart Content Modules, but a completely new and modern website? We do it for you, so that everything is perfectly coordinated.
Individual keyword strategy and Google optimisation for the optical industry.
Attractive design proposals or a fully individual custom design.
We write for opticians – we've been publishing SPECTR Magazine for 14 years.
Appointment calendar, chat, Google review tool, multilingual on request.
Smart Content Modules directly integrated – your website is current from day 1.
Professional project support for a stress-free relaunch.
FAVR is the only platform where customers can specifically search for opticians for particular brands. As an optician, you present yourself in a premium environment with top brands and a clientele that specifically seeks high-quality eyewear and opticians.
Products from over 100 premium brands and 26,000 opticians – in 7 languages – form the foundation of FAVR. FAVR's consistent focus on user interest is rewarded by Google with top rankings. FAVR is already the world's most visited website in the premium eyewear segment.
Nein – sofern dein Geschäft bereits in unserer Datenbank gelistet ist, ist die Registrierung kostenlos. Ist dein Geschäft noch nicht bei FAVR gelistet, fällt eine einmalige Einrichtungsgebühr von 49,– € an. Hier prüfen.
Any registered optician can integrate a Logo Wall for free. The fully automated integration of brand profiles, product photos, videos and news is reserved for PREMIUM PRO.
Logos and a brand profile are available for every brand. If you're missing a brand, just let us know – we'll add it for you. In-depth content (photos, videos, news, products) currently exists for approximately 100 brands.
Your Smart Content Modules are automatically synchronised with the FAVR server. As soon as we update photos, videos, logos or news, these are automatically delivered to your modules.
No, for four reasons: 1. You have the content of your individual brands. 2. The font adapts to your layout. 3. Each optician integrates the modules at the most suitable location. 4. By default, the latest content is always synchronised – or you can use randomisation or specifically select certain content.
No, the modules can be integrated into almost any existing system. We're happy to check this for you.
With credit card/PayPal: monthly term, cancellable monthly. With invoice: annual term, cancellable until end of year. Each with 1 month free at the start.
Yes. Upgrade or downgrade possible at any time – when upgrading to PREMIUM PRO, the Smart Content Modules are immediately available to you.
Yes. At smartopticianwebsites.com we offer the complete redesign of optician websites – including SEO optimisation and content service.
Check our detailed FAQ or write to us at info@favrspecs.com.